Telstra touches almost every Australian, every single day. And we have helped Australia's best known brand with nearly every part of its business.
Drink Media inspired Telstra to develop a unique, ‘always-on’ capability delivering relevant, cost-effective content. This is not a faint of heart task for any company, especially a Telco. With Drink Media's support, Telstra has created 100's of pieces of content from how-to videos, product demos, launches, re-brands and sponsorship extensions. Using content to help drive business impact using YouTube working across all of Telstra’s sales and marketing touchpoints. Now, Telstra has the No. 1 Telco YouTube channel in Australia with 35 million+ views and counting.